August 2026 IN-REAL-LIFE BUNIESS AI is getting smarter, but are we? Explore the emerging tensions shaping the future; AI and human intelligence, shifting customer expectations, cultural influence and the value of friction. Together, these signals reveal how organisations can build greater resilience, creativity and relevance in a rapidly changing world. Enter your email to download for free. First Name Last Name Email Address Submit TMRW Futures will use the information you provide in this form to communicate with you about our monthly insight reports and to send periodic informational emails. By submitting, you agree to accept the terms.